A Lexington radio DJ promised his listeners "100 grand" if they were the 10th calle. Little did the listeners know, all they were competing for was a candy bar.

Norreasha Gill won the radio contest and is suing after the station gave her a candy bar - a Nestle's 100 Grand - instead of $100,000.Gill filed a complaint in Fayette District Court against Atlanta-based Cumulus Media, which owns WLTO-FM in Lexington. Gill, 28, says the station and its parent company breached a contract to pay $100,000 to the contest winner. The lawsuit alleges night host DJ Slick sponsored the station's contest to "win 100 grand." Gill won after listening to the radio show for several hours and being the 10th caller.She went to the radio station the next morning to pick up her prize, but was asked to return later. When she got home, she found that the station manager had left a message explaining she had won a 100 Grand candy bar, not cash.Gill says he later offered her $5,000. She refused, "I said I wanted $95,000 more. Nobody would watch and listen for two hours for a candy bar."

DJ Slick has since posted on his Web site he had left his job. WLTO and Cumulus failed to identify DJ Slick by his real name or specify the details behind his leaving the station.The radio station could face action by the Federal Communications Commission, which licenses radio stations.FCC regulations say contest descriptions can't be false or deceptive and stations must conduct contests as advertised.

Stations in two other states have been fined for contests that told listeners they'd won cash prizes without specifying they were in the Italian or Turkish lira, not the U.S. dollar.