A pet show owner and dog lover in Netherlands has created a beer especially for dogs so she could reward the "man's best friend" after a long day's hunt.

Terrie Berenden, from the southern Dutch town of Zelhem, Berenden consigned a local brewery to make and bottle the nonalcoholic beer, branded as Kwispelbier.

It formally debuted in the market last week and is advertised as "a beer for your best friend."

"Kwispel" is the Dutch word for wagging a tail.

Berendsen said, "Once a year we go to Austria to hunt with our dogs, and at the end of the day we sit on the verandah and drink a beer. So we thought, my dog also has earned it."

The beer is non-alcoholic and can also be taken by humans, but costs four times as much as a Heineken or around $2.14 a bottle. It is a special brew from a mix of beef extract and malt.