Firemen took more than a hour in freeing a three-year-old Harry Potter fanatic from a traffic cone he had place on his head so he could look like idol, a local paper reported Monday.

According to the report, Charlie Thomas was playing with his sisters when he suddenly placed the cone on his head in his effort to impress his family thinking the traffic cone would make him look like Harry Potter under a wizard hat.

However, when he showed parents Louisa and Martin, it was then they realized the cone was jammed tight.

Louisa, 34, and car sprayer Martin, 36, of Cullompton, Devon initially used soap in trying ease Charlie free but the cone wouldn't move.

After all their efforts failed, Louisa decided to call on the fire brigade who took half an hour to remove the cone with cutting tools and pliers.

"Charlie loves Harry and when he put the cone on he was so pleased with himself. But when we couldn't get it off, it was a bit scary," Louisa said. "We shouldn't have laughed but he looked so comical, even though he was upset.

Louisa added that the firemen finally got Charlie out by pouring water down the cone and cutting the rim.

"He looks sorry for himself in the photo and won't thank me when he sees it in future."