WooCommerce is one of the most downloaded WordPress plugins, and often the first choice for those wishing to manage an e-commerce store without the need to learn to code themselves.
Not only is WordPress a very easy platform to get to grips with, but the WooCommerce plugin is free to download, so it isn’t hard to see why it’s so popular. As a result of this, there are many resources out there for anybody who might need help, making life even easier for users.
There are many great free and paid extensions for WooCommerce, meaning you can add functionality and customise your online store a great deal, as well as adding behind the scenes features to help you sell more.
If you’re new to the platform, it may be a little bit overwhelming to know where to start, so we spoke to leading London-based digital agency Liquid Bubble to find out which five of the best WooCommerce extension ought to be on your radar.
Recover your lost sales with Abandoned Cart Pro, which can help you offer your customers incentives to complete checkout and purchase those items they were interested in.
Send email reminders about abandoned orders, and offer discounts and coupons to tempt them!
This extension can save both you and the customer time by automating the email campaigns as well as logging in registered customers automatically and recovering their abandoned cart with just one click.
Enhance the responsive design of your store by installing the YITH Infinite Scrolling extension. Works great whether your site is accessed via desktop or a mobile device, and just makes browsing a product section that little bit more pleasant for the user.
Understanding the wants and needs of your customers and potential customers is crucial, so analysing the habits of people who visit your store is absolutely essential to growing your business.
You can get basic analytics for free with WooCommerce Google Analytics, which will allow you to track data such as sessions, users and events with Universal Analytics.
Track the customer’s journey and identify any areas where they may be dropping off, before completing checkout to increase your conversion rate, figure out which channels are driving the most traffic, and much more.
Would you like to add your products to Google Merchant Centre? Then this is the extension for you.
It allows you to create a fully automated feed of product information that is in the format Google requires.
Depending upon the type of products you are offering, it can be really beneficial to be able to show them being used by your customers right on your site to inspire more people to purchase.
Everybody loves Instagram, so the WooCommerce Instagram extension is the ideal solution to this.
It’s super easy to use, too, simply connect your Instagram account and add a hashtag to the products you would like to display Instagram snaps on.
We hope this has given you a little insight into the great extensions that are out there for your WooCommerce store, and some great ways to add functionality and drive sales.