Every online business wants to be on the first page of search for their domain or category on Google‚ Bing and other leading search engines. The success of any online business depends of maximizing online exposure and for that you need to get your search engine optimization (SEO) tactics and strategy right. Hiring an expert can help you but finding the right SEO professional can prove to be a challenge. Here are some tips to help you choose a reliable SEO service provider UAE.
Choose A SEO Company That Cares
A responsible SEO firm will try and understand your customer base, your present SEO position and your goals. They will set practical goals and offer the best ROI on your investment. Don’t be intimidated by their detailed questionnaire as they might want to know more about your business on various levels. A SEO company that cares will make sure they get your SEO needs right down to the minutest details.
Look At Their Reputation
This is perhaps one of the most critical steps while choosing an online marketing company UAE. Try to find out as much information as you can about the company. Failed SEO firms often rebrand themselves under new names. That’s why extensive research into the background of the firm you have shortlisted is critical. It is also a good idea to find out how they are rated on third-party independent rating agencies. Once you have verified their reviews and their online reputation‚ you can take the next step forward.
Ask For Case Studies
You can have a better understanding of the capabilities of any SEO provider if they are able to provide you detailed case studies of SEO projects they have completed successfully in the recent past. It is perfectly alright to ask for them if they do not provide upfront. Find out if they have case studies of companies from same or similar industry and background as yours. Their SEO success with such companies can make you feel reassured.
Double Check References Provided
Most SEO companies do provide references of projects they have completed. Don’t be satisfied merely with the names. Pick a few of these names randomly and call or email them. The feedback you get can help you find out whether the SEO service you plan to engage are speaking the truth or merely trying to impress with tall claims. Information obtained from references can be valuable as they are independent and honest feedback. You may also discover a few negative things of the SEO company from the feedback which again can serve as valuable information.
Stay Away From Cheapest Rates And Heavy Discounts
Don’t decide on your SEO provider on the basis of their ‘lowest price offer’ and ‘guaranteed rankings’. Reputed internet marketing experts will never make these kinds of promises. No SEO professional‚ regardless of their experience and expertise can deliver on their ‘100% top ranking’ promise unless they are indulging in some Black Hat SEO stuff. Stay away from such service providers.
Find Out How Long Have They Been Around
This might appear to be a relatively basic and simple question but you could be in for some surprises. Many of them claim collective team experience as that of the company which could be an unethical way of claiming many years of experience. Don’t do business with an SEO service that has been not specializing in SEO for at least three years as a firm – not collective experience and all that jargon.